The essence of
Organic Hearing
The human brain is our most powerful sound processor, naturally skilled at tuning in to sounds and filtering out distractions. Hearing loss can disrupt this intuitive ability.
That’s why we develop technology with people in mind to emulate the natural hearing process, so the brain can hear as nature intended, with solutions designed to sound natural, feel natural and connect you naturally to the world.
Our Organic Hearing™ philosophy has evolved over many years to be the heart of our hearing innovations, including supporting the human brain with Artificial Intelligence (AI).
We have further refined our approach to introduce Intelligence Augmented – augmenting what people already are naturally good at, so when extra help is needed, their brain can continue its natural processing.